OpusClip speeds up Chili Piper's clip selection and creation process
Nolan McCoy introduction
Noel McCoy is the head of video and creative content at Chili Piper. He serves the entire marketing team and the organization with video and creative content. So that's videos, podcasts, and everything in between.
Nolan McCoy is one of the earliest adopters of OpusClip, and has been using it since early April.
Increase brand awareness
Nolan was hired specifically for the purpose of leveraging videos for Chili Piper's brand. They create videos for brand awareness, as videos are prioritized in most channels and they want to make sure their content shows up.
Lots of content with limited time, plus some other bottleneck
Chili Piper has a lot of video content, including product videos, customer case studies, video podcasts, interviews, marketing videos etc. With so many videos, creating high quality shorts videos naturally takes up a lot of time.
Another massive bottleneck for his team is the clip selection itself. Different people may have different thoughts about what is considered a great short clip, and the back-and-forth discussion slows down the clip creation process.
Drop a link and OpusClip does everything
What attracted Nolan to try out OpusClip in the first place is its intuitive UIUX. As he put it very well, "Basically, I can just drop a link or a file and it's gonna do everything for me."
Faster clip selection and creation
For Nolan McCoy, the biggest value of OpusClip is the clip selection itself, which was a massive bottleneck for the team. Different people may have different thoughts about what is considered a great short clip, and the back-and-forth discussion slows down the clip creation process. Now, thanks to OpusClip state-of-the-art AI curation, and its AI Co-pilot feature, the team can rely on the AI to find clips that can satisfy all parties more often.
Post one clip every day for free
Enjoy 90 free minutes for new users, plus 60 free minutes every month for everyone to create and post daily.
About the Author
Rebecca Xu
Rebecca Xu is the Head of Product Marketing at Opus, and a professional simultaneous interpreter. She is a story teller, food lover, globe trotter, and sarcasm connoisseur. She loves learning new things through reading, traveling, and exploring. Most of the time, you can find her either in an ice-cream shop, or on her way to an ice-cream shop.
